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MGMT 545 New Venture Creation Select Term:
This course focuses on the early stage of creating a new venture. At this early stage of entrepreneurial process two issues are crucial: (i) identification and refinement of entrepreneurial opportunities and (ii) business design and leveraging necessary resources to successfully launching the business. This course focuses on these two issues and aims to provide students with knowledge and skills on
• Introduction to entrepreneurship: entrepreneurial mindset and intentions
• Creativity and finding a business idea
• From business idea to opportunity: identifying and refining entrepreneurial opportunities
• Business design and model
• Entrepreneurial teamsl
• Writing a business plan
• Funding the new venture and resource leveraging
SU Credits : 1,5
ECTS Credit : 3
Prerequisite : -
Corequisite : -