The purpose of this course is to help students develop an understanding of the dynamics of innovation, and to focus on successful strategies to manage the challenges posed by these dynamics. We will review the unique characteristics of industries characterized by frequent innovation, and explore how strategies in these industries are (or are not) different from other contexts. We will also focus on the process of managing innovation, both internally and externally. This course is suited for students aspiring to become entrepreneurs, general managers or consultants to general managers who are faced with situations in which innovation in new products, services and technologies is important, or those who would like to build basic background on the topic of strategy and innovation.
Strategic Innovation (MGMT 413)
| Programs\Type | Required | Core Elective | Area Elective |
| Entrepreneurship Minor | * | ||
| Management | * | ||
| Management | * |
CONTENT
OBJECTIVE
1. Understand the process and dynamics of innovation
2. Gain familiarity with unique characteristics of innovation-based industries
3. Understand the process of managing innovation
LEARNING OUTCOMES
- 1. Understand the process and dynamics of innovation 2. Gain familiarity with unique characteristics of innovation-based industries 3. Understand the process of managing innovation
PROGRAMME OUTCOMES
1. Understand the world, their country, their society, as well as themselves and have awareness of ethical problems, social rights, values and responsibility to the self and to others. 3
2. Understand different disciplines from natural and social sciences to mathematics and art, and develop interdisciplinary approaches in thinking and practice. 3
3. Think critically, follow innovations and developments in science and technology, demonstrate personal and organizational entrepreneurship and engage in life-long learning in various subjects; have the ability to continue to educate him/herself. 5
4. Communicate effectively in Turkish and English by oral, written, graphical and technological means. 5
5. Take individual and team responsibility, function effectively and respectively as an individual and a member or a leader of a team; and have the skills to work effectively in multi-disciplinary teams. 5
1. Have an understanding of economics and main functional areas of management
2. Have a basic all-around knowledge in humanities, science, mathematics, and literature
3. Have a basic knowledge of law and ethics, awareness of social and ethical responsibilities
4. Work effectively in teams and environments characterized by people of diverse educational, social and cultural backgrounds
5. Demonstrate proficiency in oral and written communications in English
6. Pursue open minded inquiry and appreciate the importance of research as an input into management practice; thus, a.know how to access, interpret and analyze data and information by using current technologies b.use the results from analyses to make informed decisions
7. Use office softwares for written communication, presentation, and data analysis
8. Demonstrate awareness that business settings present different opportunities and challenges for managers due to environmental/contextual differences that arise in economic, political, cultural, legal-regulatory domains
Update Date:
ASSESSMENT METHODS and CRITERIA
| Percentage (%) | |
| Midterm | 40 |
| Assignment | 30 |
| Group Project | 30 |