Design with Typography (VA 234)

2021 Spring
Faculty of Arts and Social Sciences
Vis. Arts&Vis.l Comm Des.(VA)
3
7.00 / 7.00 ECTS (for students admitted in the 2013-14 Academic Year or following years)
Onur Fatih Yazıcıgil -oyazicigil@sabanciuniv.edu,
English
Undergraduate
VA201
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CONTENT

This course is based on the study of letterforms, typography image and concept relationships for effective communication. The language of typography, building a visual vocabulary, the personality of type, review of fonts and font families, exploring size, arrangement of text, creative use of space, communication through letterforms, working with words and color are the issues and subjects to be investigated.

LEARNING OUTCOME

Upon completion of this course, students should be able to:
1. Demonstrate clear ability of working with typography
2. Translate the abstract and/or concrete entities, ideas and concepts into the accompanying system of human gestures, expressions, silences, levels of speech and the like
3. Form the crux of the spoken language into its visual counterpart, i.e. written content arranged into visual hierarchies and constructs.