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MKTG 591 Special Topics in Marketing 1
These courses focus on particular topics and / or perspectives within their respective domains. The aim is to provide an in-depth review and assessment of the research and conceptual literature within chosen topics and / or theoretical perspectives. Students are expected to gain a thorough appreciation of the past developments in and the current state of research within the central foci of the course and be able to develop research agendas to motivate and guide their future work.
SU Credits : 1.500
ECTS Credit : 3.000
Prerequisite : -
Corequisite : -